Gulf Shores, Ala. — (GSN) — Bad Ass Coffee of Hawaii, is expanding its Southern U.S. footprint with a new Alabama café. Located at 520 West Beach Blvd, Bad Ass Coffee in Gulf Shores is slated to open early June, accord to a company press release.

The company's press release proclaimed "One of America's most iconic beach towns, Gulf Shores offers a vibrant culinary scene, lively entertainment, and family-friendly attractions." As part of a 10-unit signed agreement on the Gulf Coast of Alabama and Florida Panhandle, Bad Ass Coffee is bolstering its Alabama footprint with the new Gulf Shores café. With three locations currently open in the region, the multi-unit development spans the Gulf of Mexico Shoreline between Gulf Shores and Panama City Beach.

The location of the new coffee shop was previously Surfside Pizza and Ice Cream.

"As we strengthen our partnership with Bad Ass Coffee of Hawaii, expanding in the Southeast was a natural next step," said Tom Wylie, co-owner of AWA Investments. "Gulf Shores offers strong year-round traffic and a tight-knit beach community, making it an ideal market to introduce the Aloha spirit and build long-term momentum for the brand."

Bad Ass Coffee of Hawaii was born on the Big Island of Hawai'i in 1989 and is dedicated to sharing premium Hawaiian coffees "with a kick" from the Hawaiian Islands through 45-plus U.S. franchise locations – with 100+ additional shops in various stages of development. Today, Bad Ass Coffee of Hawaii stores also serve popular blended drinks, teas, food, along with other international premium coffees and sell popular branded merchandise with exceptional service and the Aloha Spirit.